Cadillac and its Cadillac House Gallery in New York push cultural boundaries

September 15 2017

Cadillac and its Cadillac House Gallery in New York push cultural boundaries
In New York city, Cadillac, in partnership with its cultural experience center, presents Daniel Arsham's Lunar Garden exhibition.

The brand’s multiplatform site offers a free experience to all gallery visitors. The Lunar Garden exhibition is the latest in a series of works by artists as visually impressive as they are visionary.

Since the opening of Cadillac House over a year ago, visionary artists and Cadillac have teamed up to develop a variety of cultural activities that push boundaries and bring New Yorkers new experiences.

Sharing culture in order to reach a new clientele

In an effort to keep sharing, Cadillac skillfully reached the heart and passions of a new clientele. Since its inception, Cadillac House has been able to showcase the greatest talents in the world of art and design, and to highlight creative as well as up and coming innovators.

For this latest exhibition, Arsham combined sculpture, sound and an immersive environment that provide visitors a reinterpretation of a traditional Japanese rock garden with a unique colour gradient. At one end of the space is a luminous orb, 9 feet in diameter, resembling the moon. The sand garden design is further enhanced by this one light source.

Cadillac House

Cadillac House is the first Cadillac brand experience center. It is a public space reflecting Cadillac's design sensibility and passion points through a range of programs and events energized and organized through the arts, fashion, entertainment and hospitality.

Located in downtown New York city, Cadillac House represents the brand's commitment to its new home and offers a variety of experiences including a gallery, retail space, a cafe and an exhibition space for the brand's vehicles, resulting in an ever-changing venue whose interests extend beyond the automotive industry.

For more information, visit the Cadillac House website!