Cadillac’s expanding Super Cruise across its line, and to other GM brands

June 11 2018

- NICHOLAS MARONESE - Driving - Sprint Marketing

Cadillac’s expanding Super Cruise across its line, and to other GM brands

Cadillac will expand its Super Cruise hands-free-highway-cruising technology across its entire lineup beginning 2020, and later on will share it with other GM brands.

The tech, which debuted on the 2018 Cadillac CT6 and rivals Tesla’s Auto Pilot system, is “a feature that customers routinely come into dealerships asking about, shopping for, and specifically ordering,” said GM product chief Mark Reuss early June.

Super Cruise uses precision LiDAR mapping and GPS, cameras and sensors to guide the vehicle along divided highways – some 200,000 km of them in Canada and the U.S., says GM – without steering input from the driver.

Unlike Tesla’s Auto Pilot, however, Super Cruise uses facial recognition to ensure the driver is still paying attention to the road, and will bring the car to a controlled stop and use OnStar to alert rescue personnel if they are unresponsive.

Cadillac also announced by 2023 it would install V2X tech in a high-volume crossover – presumably the new XT4 – to allow that vehicle to wirelessly communicate with anything and everything, from smart infrastructure to the cell phones of passersby.